Domaini Name Wire’s editor posts an article on the future of the domain name market. Issues covered are betting solely on pay-per-click type-in traffic is very risky and social media is hard.
On the first it’s noted that click through rates on typical parked pages will decrease and people will wake up to some of the bogus statistics about direct navigation. However I believe that the click-through-advertising will have to address this issue for the business to survive. On the second the article notes “some domain name owners are trying to piggy back on so-called social media to make their domains a repeat destination”.
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